If you find keyword phrases that have less than 10,000 competing web pages in quotes, odds are good that you will be able to rank your web page IF you target that one keyword phrase and learn to optimize properly. Starting out searching Google in quotes for the phrase competition is a great way to learn and to see yourself rank a web page. This comes with time, experience, and some good tools. We stop looking as much at the results for a keyword phrase in quotes and look more at the sites we want to out-rank. This is where experience comes in for internet marketers to help us identify when something is “do-able” or not…and how much work it will take to achieve that ranking. It is cool to pick keyword phrases you’d like to rank #1 for, but how hard will it be to get there? It’s well-established, sits on an authority site so why not? After poking around a bit, I came up with worm composting.Ĩ100 searches a month… Yup, that’s what I’m talking about! I’d like 20% of that search volume, too! I also decided that it was time to work this lens for a bigger and more competitive keyword search phrase. To me, this is worth looking in to! A nice boost in traffic would be sweet!
#Squidoo challenges how to
I rank #1 in Google for that phrase and got 98 visits in the last month for that search phrase.īased on that, if I could increase that Google ranking for how to make a worm farm to #1, I could guess-timate that I could potentially get 20% of THAT search volume which would be about 320 visits a month. My actual Squidoo lens stats for the last 30 days say:
Google indicates about 480 searches per month and 20% of that would be about 96 visits per month from that keyword at #1 in Google. In fact, 20% is about right for this lens, too. Seems 20% of the exact search volume is more like it for my lenses and other web pages so I stick with that number when I am “guess-timating” potential Google traffic. I’ve read in a few places that a #1 ranking in Google means that you could count on about 40% of the search traffic, but for me, it never works out that way. Well dang! Changing just one word in that phrase could mean four times more traffic if I rank #1 for it! Let’s hop on over to the Google keyword tool and see: I wonder which phrase is better… Could changing one word make a big difference in search volume? Upon examining this, I see that I rank #1 for how to start a worm farm, but I am about #4 for how to make a worm farm. I know there are more keyword phrases I can work for now that the lens is older and more established. Next stop is to see how my lens is already ranking (I use a little online tool for this that I will link to – as well as other tools shown – at the end of this post) Let’s take a look at the traffic stats for the last 30 days: Sooooo…how has this lens been doing in all this time being left alone? Once a lens ages and gains some Page Rank of it’s own, it has real power and it becomes a resource that you can leverage. This is why I am always all about telling my One Week Marketing followers to get their lenses out there and simmering. I made it in February of 2008 and hadn’t touched it since April of 2008 (yes, I have not “freshened” the lens in almost 17 MONTHS). It’s not a money-maker, but it ranks well, gets decent traffic so I figured let’s see what I can do with it to make it rank better, get more traffic, and maybe see if I can’t turn it into a money-maker (which probably will NOT happen now that I am about to spill everything here on my blog…sigh). Tonight I found a lens of mine that needed some love. I Want My Squidoo Lens to Rank Better in Google Grab a cup of coffee because you are about to take a long trip inside the brain of PotPieGirl (be afraid…be very, very afraid…lol)
So, I took a few extra hours (on something that would have taken me all of 5 minutes to do) to take screen shots and walk through all the steps I take to get to the actions I take to make my Squidoo lens rank better in Google. As I was about to make changes I thought, “Wow, this would make an awesome search engine optimization tutorial post for my blog!”. I was checking the stats and rankings of a few of my Squidoo lenses tonight and found one I wanted to do some work on.
#Squidoo challenges free
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